Sound Marketing Group
View homepageContact and enquiries
Black Pearl
Ruby Red
Edmundson Electrical
Bailey Employment Services

Latest News


Is Social Media a Serious Threat to Your Privacy? – Infographic

Tweet Privacy is something we all value, but some value it more than others. Social media has taken previously private conversations from offline to online.  Facebook and Twitter have lead this charge onto an open and social web that reveals everything for all to see. Add a little bit of youth, inexperience and lack of [...]

10 Ways to Deal With Upset Customers Using Social Media

How are you responding to upset customers? No matter what you sell or what industry you’re in, you’re going to experience negative word of mouth. You know, those customers who are expressing their complaints on social media. It just happens. Things break, problems come up and employees have bad days. But it’s how you handle [...]

Private Consulting: Find Your Niche

What is the quickest growing business in America today? Consulting. Not only are there more small businesses than ever in American history forming, but an ever increasing number of those businesses are that of private consultants. Why is this? Is it the Obama economic plan? Has government developed these “new” jobs as is so often [...]

Why 99.5% of Facebook "Likers" Don't Interact With Brands

I've posted before about my belief that social media for brands is more about communication than conversation. New research from the Ehrenberg-Bass Institute (EBI) backs this up, as reported in an Advertising Age article . Cutting through the hype and hysteria Social media evangelists would have us believe that mass marketing is being replaced by a more interactive form of marketing based on "conversations". Here's a typical quote from Econsultancy: "The traditional top-do...

Intel Ultrabook: New Digital Flashmobs

Here’s a new take on flashmobs from Intel to showcase the features of their new Ultrabooks. Intel used 60 people to create a digital billboard made of Ultrabooks to demonstrate the product’s ultra-thin design and responsiveness. The flashmob team carried out a series of live surprise stunts across Los Angeles, using the laptops to interact [...]Related Digital Buzz Posts: Intel: Museum of Me Intel: Sponsors Of Tomorrow Campaign Budweiser “Poolball” Experiential Campaign

Interview with Michaël Boumendil

After studying Business at EDHEC, Michaël Boumendil, composer and producer, created Sixième Son in 1995. It is a pioneer and leading agency in Europe for audio branding and sound identity. In parallel, Michaël Boumendil is a former lecturer and teacher in French renowned Business and Marketing Schools. At the Audio Branding Congress [...]

SME Branding Lesson #7 – Start Branding From Within

My husband recently went to a client meeting and couldn’t resist sending me some images of what I can only describe as branding horror. Looking at how this company, Business Advice Direct, presents itself to the public is either an … Continue reading →

Prolong your Summer with the Heartbeats mixtape!

Brian Shimkovitz, the person behind Awesome Tapes From Africa, has compiled a mixtape that is sure to prolong your Summer! It consists of musical gems which are hard-to-find for audiences outside of Africa. Enjoy! ‘Heartbeats’ By Awesome Tapes From Africa by Heartbeats Tracklist 1. Francis Bebey - Bissau 2. Bill Diakhou - Gorgui 3. Souley Kante [...]

How to re-enforce your audio brand to a wider market

Here’s a simple way to re-enforce your brand, and appeal to a wider market at the same time; Use audio. With audio, you can use the same core idea and apply it in different ways to suit a different audience. You know how a cover of a song divides opinion on which is better – the cover or the original? Well you can effectively cover your own ‘song’ and hit both markets. Case study: webuyanycar.com http://www.youtube.com/watch?v=f-yEWZTBQ64 oh no! Another cheesy advert with an an...

Getting your brand in the right place at the right time

15 years ago Tesco introduced the first UK loyalty card – the Clubcard. Within a year Clubcard holders were spending 28% more at Tesco and 16% less at Sainsbury. As much as the statistical information generated from these little beauties is the real marketing gem – consumer spending habits, personal information etc. – we can still learn a lesson in keeping our brands close to the customers’ hand. With 85% of house hold now holding a loyalty card of some sort, the little advertising spac...

Sound Marketing Blog: How to get more out of Fathers' Day

Sound Marketing Blog: How to get more out of Fathers' Day : "A great example of how to use Fathers’ day to add long term value to products year round rather than simply selling the latest gadget on the..."

How to get more out of Fathers' Day

A great example of how to use Fathers’ day to add long term value to products year round rather than simply selling the latest gadget on the day. 1)      Harnessing the power of widely held stereo types By first presenting a stereotypical and socially approved cloud nine for Dads (the beer, the leather sofa, the big telly, the make shift den, the NOT shopping) and then updating or tweaking it by adding a new element (3D television) it gets stored with the s...

Sound Marketing Take On Dartmoor!

Building bridges by jumping off one. This year’s annual team building weekend couldn’t have been a better timed reward for all of us at Sound Marketing. The past few months have seen a change in ownership, an internal restructure and a full rebrand take place. This has increased pressure on the team but as usual they have risen to the challenge, demanded more of themselves and excelled as a unit. The value of team building exercises like this cannot be underestimated. As much as we all...

Protecting your business from web based threats

A recent study found that 79 percent of Web-hosted threats are hosted on legitimate sites which have been hijacked by hackers who have infected the site with the threat. The remaining 21 percent are found on rogue sites that have been designed to appear legitimate, with email “marketing” employed as the primary vehicle to direct users to these attacks. On average, security vendors receive more than 20,000 unique malware samples every day, and more than half of all network threats they rece...

Change is good

Bring the sparkle back to your production. If you listen to your favourite music track over and over again, you will inevitably become bored with it. One of the simplest, yet most effective changes you can make to any on-hold production is a simple change of music. This will bring the sparkle back into your production with a fresh, new feel and will reignite interest from those all important customers. Rob Jacques Account Manager

Short and Sweet!

Maximize the full potential of your on-hold messaging. Here’s a top tip for you - Rather than scripting long messages, try and keep them short, sweet and straight to the point. The main aim of on-hold messaging is to implant the idea of a service or product while entertaining your customer. They’ll soon ask you for details once they’re connected. Rob Jacques

Know your rights and get the best deals with ease.

Many businesses are afraid to shop around for the best deals on branded workwear because of daunting and often unnecessary set up costs. Set up costs only really exist to cover the cost of ‘ digitising ’ your logo. This is creating a version of your logo that can be stitched out by an embroidery machine using needle and thread.  If you have paid a set up fee with your incumbent supplier of embroidery, more often than not you own the rights to the digitised file and the right to take it els...

Ask questions and get clear results!

When choosing workwear for your employees a little bit of internal research can save time and money. Asking employees about their views on current workwear will help you build a better picture of the functional demands on their garments. Our customers have found that employees get a lot more out of their clothes when they can make fully informed purchase decisions, getting more value out of the garments and often looking better for longer. Why not put together a quick questionnaire to g...

Location, Location, Location!

How do you secure the best locations for displaying your banner ? If you’re holding a summer event, one of the most cost effective ways to promote it is to display an eye catching banner. With banners it’s simple - the more people who see it, the more people will come - but finding the right place to display your banner isn’t always easy. My top tip for securing a good banner location is to approach a business that has a great position near a main road or street with high footfall and ...

The Blue Book Has Landed

Edmundson Electrical sites across the country can now benefit from the Sound Marketing Group advantage. The blue book puts specially selected Sound Marketing products and services in one place and is packed with group discounts. Other Sound Marketing advantage brochures are coming soon!

Privacy Policy


This privacy policy sets out how The Sound Marketing Group uses and protects any information that you give The Sound Marketing Group when you use this website.
The Sound Marketing Group is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
The Sound Marketing Group may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from May 2011.


What we collect
We may collect the following information:

 

- name and job title

- contact information including email address

- demographic information such as postcode, preferences and interests

- other information relevant to customer surveys and/or offers

 

What we do with the information we gather
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

 

- Internal record keeping.

- We may use the information to improve our products and services.

- We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.

- From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

 

Security
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.


How we use cookies
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.


We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.


Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.


Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.


Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:

 

- whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purpose.

 

- if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at sales@soundm.com

 

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.


You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to The Sound Marketing Group, Strattons House, Strattons Walk, Melksham, Wiltshire, SN12 6JL.


If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

Keep in Touch


We always welcome any enquiries or questions you may have.

T: 01225 701600
F: 01225 701601
E: sales@soundm.com

Email Us Directly


Name
Phone
Email
Message
  Please enter this code below: 69089
Code