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Is Social Media a Serious Threat to Your Privacy? – Infographic

Tweet Privacy is something we all value, but some value it more than others. Social media has taken previously private conversations from offline to online.  Facebook and Twitter have lead this charge onto an open and social web that reveals everything for all to see. Add a little bit of youth, inexperience and lack of [...]

10 Ways to Deal With Upset Customers Using Social Media

How are you responding to upset customers? No matter what you sell or what industry you’re in, you’re going to experience negative word of mouth. You know, those customers who are expressing their complaints on social media. It just happens. Things break, problems come up and employees have bad days. But it’s how you handle [...]

Private Consulting: Find Your Niche

What is the quickest growing business in America today? Consulting. Not only are there more small businesses than ever in American history forming, but an ever increasing number of those businesses are that of private consultants. Why is this? Is it the Obama economic plan? Has government developed these “new” jobs as is so often [...]

Why 99.5% of Facebook "Likers" Don't Interact With Brands

I've posted before about my belief that social media for brands is more about communication than conversation. New research from the Ehrenberg-Bass Institute (EBI) backs this up, as reported in an Advertising Age article . Cutting through the hype and hysteria Social media evangelists would have us believe that mass marketing is being replaced by a more interactive form of marketing based on "conversations". Here's a typical quote from Econsultancy: "The traditional top-do...

Intel Ultrabook: New Digital Flashmobs

Here’s a new take on flashmobs from Intel to showcase the features of their new Ultrabooks. Intel used 60 people to create a digital billboard made of Ultrabooks to demonstrate the product’s ultra-thin design and responsiveness. The flashmob team carried out a series of live surprise stunts across Los Angeles, using the laptops to interact [...]Related Digital Buzz Posts: Intel: Museum of Me Intel: Sponsors Of Tomorrow Campaign Budweiser “Poolball” Experiential Campaign

Interview with Michaël Boumendil

After studying Business at EDHEC, Michaël Boumendil, composer and producer, created Sixième Son in 1995. It is a pioneer and leading agency in Europe for audio branding and sound identity. In parallel, Michaël Boumendil is a former lecturer and teacher in French renowned Business and Marketing Schools. At the Audio Branding Congress [...]

SME Branding Lesson #7 – Start Branding From Within

My husband recently went to a client meeting and couldn’t resist sending me some images of what I can only describe as branding horror. Looking at how this company, Business Advice Direct, presents itself to the public is either an … Continue reading →

Prolong your Summer with the Heartbeats mixtape!

Brian Shimkovitz, the person behind Awesome Tapes From Africa, has compiled a mixtape that is sure to prolong your Summer! It consists of musical gems which are hard-to-find for audiences outside of Africa. Enjoy! ‘Heartbeats’ By Awesome Tapes From Africa by Heartbeats Tracklist 1. Francis Bebey - Bissau 2. Bill Diakhou - Gorgui 3. Souley Kante [...]

How to re-enforce your audio brand to a wider market

Here’s a simple way to re-enforce your brand, and appeal to a wider market at the same time; Use audio. With audio, you can use the same core idea and apply it in different ways to suit a different audience. You know how a cover of a song divides opinion on which is better – the cover or the original? Well you can effectively cover your own ‘song’ and hit both markets. Case study: webuyanycar.com http://www.youtube.com/watch?v=f-yEWZTBQ64 oh no! Another cheesy advert with an an...

Getting your brand in the right place at the right time

15 years ago Tesco introduced the first UK loyalty card – the Clubcard. Within a year Clubcard holders were spending 28% more at Tesco and 16% less at Sainsbury. As much as the statistical information generated from these little beauties is the real marketing gem – consumer spending habits, personal information etc. – we can still learn a lesson in keeping our brands close to the customers’ hand. With 85% of house hold now holding a loyalty card of some sort, the little advertising spac...

Sound Marketing Blog: How to get more out of Fathers' Day

Sound Marketing Blog: How to get more out of Fathers' Day : "A great example of how to use Fathers’ day to add long term value to products year round rather than simply selling the latest gadget on the..."

How to get more out of Fathers' Day

A great example of how to use Fathers’ day to add long term value to products year round rather than simply selling the latest gadget on the day. 1)      Harnessing the power of widely held stereo types By first presenting a stereotypical and socially approved cloud nine for Dads (the beer, the leather sofa, the big telly, the make shift den, the NOT shopping) and then updating or tweaking it by adding a new element (3D television) it gets stored with the s...

Sound Marketing Take On Dartmoor!

Building bridges by jumping off one. This year’s annual team building weekend couldn’t have been a better timed reward for all of us at Sound Marketing. The past few months have seen a change in ownership, an internal restructure and a full rebrand take place. This has increased pressure on the team but as usual they have risen to the challenge, demanded more of themselves and excelled as a unit. The value of team building exercises like this cannot be underestimated. As much as we all...

Protecting your business from web based threats

A recent study found that 79 percent of Web-hosted threats are hosted on legitimate sites which have been hijacked by hackers who have infected the site with the threat. The remaining 21 percent are found on rogue sites that have been designed to appear legitimate, with email “marketing” employed as the primary vehicle to direct users to these attacks. On average, security vendors receive more than 20,000 unique malware samples every day, and more than half of all network threats they rece...

Change is good

Bring the sparkle back to your production. If you listen to your favourite music track over and over again, you will inevitably become bored with it. One of the simplest, yet most effective changes you can make to any on-hold production is a simple change of music. This will bring the sparkle back into your production with a fresh, new feel and will reignite interest from those all important customers. Rob Jacques Account Manager

Short and Sweet!

Maximize the full potential of your on-hold messaging. Here’s a top tip for you - Rather than scripting long messages, try and keep them short, sweet and straight to the point. The main aim of on-hold messaging is to implant the idea of a service or product while entertaining your customer. They’ll soon ask you for details once they’re connected. Rob Jacques

Know your rights and get the best deals with ease.

Many businesses are afraid to shop around for the best deals on branded workwear because of daunting and often unnecessary set up costs. Set up costs only really exist to cover the cost of ‘ digitising ’ your logo. This is creating a version of your logo that can be stitched out by an embroidery machine using needle and thread.  If you have paid a set up fee with your incumbent supplier of embroidery, more often than not you own the rights to the digitised file and the right to take it els...

Ask questions and get clear results!

When choosing workwear for your employees a little bit of internal research can save time and money. Asking employees about their views on current workwear will help you build a better picture of the functional demands on their garments. Our customers have found that employees get a lot more out of their clothes when they can make fully informed purchase decisions, getting more value out of the garments and often looking better for longer. Why not put together a quick questionnaire to g...

Location, Location, Location!

How do you secure the best locations for displaying your banner ? If you’re holding a summer event, one of the most cost effective ways to promote it is to display an eye catching banner. With banners it’s simple - the more people who see it, the more people will come - but finding the right place to display your banner isn’t always easy. My top tip for securing a good banner location is to approach a business that has a great position near a main road or street with high footfall and ...

The Blue Book Has Landed

Edmundson Electrical sites across the country can now benefit from the Sound Marketing Group advantage. The blue book puts specially selected Sound Marketing products and services in one place and is packed with group discounts. Other Sound Marketing advantage brochures are coming soon!

Terms & Conditions


The following terms and conditions (“the Conditions”) are the terms on which Sound Marketing (“ the Company”) sells to other businesses and supersedes all other terms and conditions used by the Company.


1.0 Orders, price and payment


1.1 No contract shall come into existence until the Company confirms the order for the Goods in writing.


1.2 The price (exclusive of VAT) for the Goods (“the Price”) shall be the quoted price of the Company and payment of the Price shall be made by the buyer within 30 days of the date (“the Due Date”) of the invoice for the Goods and time for payment shall be of the essence.


1.3 If the Price is not paid by the Due Date the Buyer will be liable to an additional payment of reasonable liquidated damages. Interest shall accrue both before and after any court judgment on the unpaid portion of the Price at the rate of eight percent above the base rate from time to time of Lloyds TSB.


1.4 Any cancellation of any order by the Buyer must be in writing and agreed as cancelled also in writing by the Company. In case of any cancellation, the Buyer may be released from its obligations under the contract after payment of a sum for reasonable liquidated damages. Weekly payments will be made quarterly in advance. After the initial contract ends the service will continue on an annual basis if not cancelled 30 days prior to the expiry date.


2 Goods


The description and quantity of the Goods to be sold (“the Goods”) shall be as set out in the quotation provided by the Company to the Buyer (“the Quotation”).


3 Delivery


The Company shall deliver the Goods to the Buyer’s address and on the date as both are shown on the Quotation. Time shall not be of the essence for delivery. The Buyer shall make all necessary arrangements to take delivery of the Goods on the day notified by the Company for delivery.


4 Acceptance


The Company must be advised in writing by recorded delivery of any defects in the Goods as soon as they are discovered by the Buyer who shall be deemed to have accepted the Goods if they have not been rejected on or before the seventh day after delivery. The Buyer shall not be entitled to reject the Goods in whole or in part thereafter.


5 Title and Risk


The Goods shall be at the risk of the Buyer following delivery and, notwithstanding delivery, title in the Goods shall not pass to the Buyer until the Buyer has made payment of all sums owing to the Company failing which the Company shall have the right to repossess or otherwise recover the Goods. Until title passes the Buyer shall hold the Goods as bailee for the Company and shall store or mark them so that they can at all times be identified as the Goods of the Company.


6 Limitation and Liability


6.1 Save in respect of personal injury or death due to any negligence, the Company shall not be liable to the Buyer in respect of any loss suffered by the Buyer due to any defect in the Goods.


6.2 Without prejudice to Condition 6.1 the Company shall not be liable to the Buyer or any third party for any loss of profit, consequential or other economic loss suffered by the Buyer arising in any way from this Agreement.


7 Set Off and Counter Claim


The buyer may not withhold payment of any invoice or other amount due to the Company by reason of any right of set-off or counterclaim which the buyer may have or allege to have or for any reason whatsoever.


8 Force Majeure


The Company shall not be liable for any default due to any circumstance beyond the reasonable control of the Company including, but not limited to, Acts of God, war, civil unrest, riot, strike, lock-out, acts of civil or military authorities, fire, flood, earthquake or shortage of supply.


9 General


9.1 If any term or provision of these Conditions is held invalid, illegal or unenforceable for any reason by any Court of competent jurisdiction, such provision shall be severed and the remainder of the provisions hereof shall continue in full force and effect as if these Conditions had been agreed with the invalid, illegal or unenforceable provision eliminated.


9.2 The Company may without the consent of the Buyer sub-licence its rights or obligations or any part of these conditions.


9.3 The headings in these Conditions are for ease of reference only and shall not affect the interpretation of any of the conditions.


10 Contract


Not withstanding any other provisions of this agreement, nothing herein shall confer or is intended to confer a benefit on any third party for the purpose of the Contract (Rights of Third Parties) Act 1999 or for any other purpose.


11 Entire Agreement


Each of the parties agrees that save in respect of statements made fraudulently it shall have no remedy in respect of any untrue statement upon which it relied in entering this Agreement and that its only remedies shall be for breach of contract.


12 Governing Law and Jurisdiction


13 The laws of England and Wales shall govern this Agreement and the parties hereby submit to the exclusive jurisdiction of the courts of England and Wales.

Keep in Touch


We always welcome any enquiries or questions you may have.

T: 01225 701600
F: 01225 701601
E: sales@soundm.com

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