Company blog

What to expect in the communication industry this 2021?

04-05-2021

The COVID-19 pandemic has disrupted all industries, especially the telecom and communication industry. That is why most of the 2021 trends are driv....

Recent best audio branding campaigns

26-04-2021

The concept of brand identity is a never-ending journey. Companies must embrace the power and exploit all its facets. That is why recently major br....

Have you just lost £1,200 without even knowing?

20-04-2021

Businesses from all industries miss a call every once in a while, but, do they understand which is the true cost of not answering? A few missed cal....

Finding the right voice for your brand

12-04-2021

Effectively communicating your brand to your customers isn’t accomplished by simply selecting a generic voice to read out a handful of promot....

How have interactions changed since the strike of COVID-19?

06-04-2021

It has been more than 100 years since the emergence of a pandemic comparable to COVID-19. This virus has brought severe disruptions not only to the....

What are the benefits of Showroom Audio?

29-03-2021

In retail environments it is now common to hear music playing in the background, this can be known as instore audio. Often the music can go unnotic....

What are the most common objections to On Hold audio?

23-03-2021

At Sound Marketing, we have been working with businesses across an array of sectors for almost 25 years. During this time, we have developed proces....

What is the cloud and why is it relevant to my business?

23-03-2021

In a nutshell, ‘The Cloud’ eradicates traditional reliance on your computer’s hard drive and instead utilises your internet conne....

What makes a good On-Hold message?

08-03-2021

A good On-Hold message should convey a single idea to the listener and give them a simple call to action at the end. All of which, ideally, is easi....

Why are start-up businesses turning to the clouds for their telephone systems?

13-02-2021

Quite simply, they are cheaper, easier to set up and have some added benefits over traditional telephone systems (PBXs, Private Branch Exchanges).<....

Help, my On Hold audio is not working!

04-02-2021

There are many simple easy fixes for your audio not working. The setup of on-hold audio is very simple. So much so that many of our customers have ....

7 Top tips on answering the phone well

02-02-2021

These days, the good old telephone is sometimes forgotten. However, first impressions count, and a telephone call is often the very first touchpoin....

Improve Your Speaking Voice

02-02-2021

At Sound Marketing, we know a thing or two about the power of your voice. From a business perspective, the way in which you communicate is often th....

Why are telephone systems moving to the cloud?

02-02-2021

Have a look at the business telephone market, and you'll quickly notice that classic telephone systems are becoming harder and harder to find. ....

Understanding VoIP Phone Systems

02-02-2021

Have you ever been on a VoIP call and out of nowhere, your conversation becomes all jittery? Whilst the beauty of VoIP is its ability to bypass the....

How much is on-hold audio?

02-02-2021

On-hold audio or “hold music” prices are highly variable. Not only due to the differences in prices between providers but due to the nu....

What is on-hold audio?

02-02-2021

On-hold audio is the music and messaging that your callers hear when they’re transferred or placed on hold. There are numerous ways to use to....